About Us

A "Simple" Philosophy

XML Simplicity is more than just our name… it is our business philosophy. Our team is dedicated to overcoming the complex issues of multi-conversion publishing. We've worked on countless projects and products that required extensive translations and upgrades from one format to the other. We knew there was a better way, so we went looking for the best tools and techniques to create "conversion-less" production. The result is a unique integration of industry-leading tools that ensures more control, quicker editorial and production turnarounds…and reduces frustration.

Even our website is simple

What sets us apart?

Cost
We have complete yet affordable solutions customized to your exact needs.
No need for expensive software or hardware.

Service
We are your publishing consultant ready to work with you on all of your publishing needs.
We take care of your data so that you can focus on creating it.

Innovation
We use the best tools for the job or work with your existing tools to make them better.
We constantly look for innovative tools and methods to simplify and improve processes.

Experience
Our management team has over 80 years of print and electronic publishing experience.
We've built hundreds of complex products from start to finish.

Our Management

Keith Matthew, General Manager

Keith Matthew has been involved in professional publishing for nearly 20 years, starting at Maclean Hunter, now Rogers Media, as a customer service representative, working up to Systems Manager of the Business Directory Group.

For the last 8 years, Keith worked as a publishing systems consultant with some of the largest legal publishers in the country, where he participated in large-scale content migrations to industry leading online portals, involving complex and intricate data transformations.

After solving many extensive and difficult translations from one format to the other, Keith found a way to integrate powerful, yet inexpensive, technologies to streamline the production process. With the support of MDC Partners, the result is XML Simplicity, a company dedicated to providing affordable and efficient publishing services with XML at the core.

Keith lives in Whitby Ontario with his wife, two children, and a very spoiled golden retriever.

Murray McDonald, Technical Services Manager

Murray McDonald has enjoyed a 29-year career in Information Technology, primarily in electronic publishing.

Prior to joining XML Simplicty, Mr. McDonald was Vice-President, Systems for LexisNexis Canada Inc. and Quicklaw Inc.

Murray has an extensive background in software development and deployment, systems integration, customer service, text processing, database and XML-based technologies.

Murray holds a B.Sc.(Hon) in Computing and Information Science from Queens' University and resides in Kingston Ontario.

 
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